About
Based in Strasbourg, but working for clients all around the globe, I'm a Freelance Designer specialized in Art Direction & Visual Identities.
Since childhood, I’ve loved imagining and building worlds. I spent countless hours with Lego, inventing stories, and shaping a creative approach that still defines my work today. This passion naturally led me to study Applied Arts and later specialize in Graphic Design, where I developed a strong sensitivity to typography and visual identity. I’ve always paid close attention to the small details — the ones that truly make a difference — and this mindset guides me in every project I take on.
Right after my studies, I had the opportunity to join a communication agency as a Graphic Designer. There, I honed my skills in editorial design, web design and visual identity, eventually reaching the position of Art Director.
In 2017, I stumbled upon the world of mechanical keyboards and keycaps, where I discovered my true calling: designing keyboard keycaps. To me, the keyboard is a noble object - as professionals and users alike, we handle it every day, so it's essential to treat it with care. By customizing and giving keyboard keycaps a unique style, I'm thrilled to make a positive impact on the daily user experience. This passion drove me to create my first keycap set the following year. Since then, I've designed over 50 keycap sets under the pseudonym @biipmk, and it's definitely one of my proudest achievements.
In 2023, after a decade serving as Art Director at Voituriez & Obringer, I felt the need for a new challenge. I decided to fully devote myself to exciting and stimulating projects as a freelancer.
Right after that, I co-founded CXL Studio, a two-person studio based in Strasbourg dedicated to providing creative web solutions. With my partner Cyrille, we combined our complementary skills to take on a wide range of digital projects.
In 2024, I embarked on an ambitious project: Keycapsule. The concept: a limited edition of 200 keycap sets on a given theme, available for sale only once. It's also a playground that allows me to try new things and offer people keycaps with bold and divisive designs.
My daily life is punctuated by these Having this multidisciplinary aspect in my daily life is truly enriching and allows me to progress on several levels, whether in technical, entrepreneurial or even social skills.
Proficiencies
art direction
Visual identity
ui/ux
webdesign
design systems
Prototyping
Product design
Editorial design
Custom typeface
